To celebrate the unveiling of our #ARxNF collaboration, our co-founder Hermione Underwood hosted an intimate breakfast for 25 at our very first and exclusive stockist, boutique Pam Pam in Sydney’s Double Bay. Attending media, influencers and friends of the brand included Kate Waterhouse, Brooke Testoni, Zara Wong, Caroline Tran and Karissa Fanning.

It was a family affair, not only because Hermione and Nadia’s mothers were in attendance, but because the team that brought the day together included; styling by one of Hermione’s oldest friends, Ashley Pratt of The Living Details, catering by old friends Indigo Double Bay and the collaborative designer and face is Hermione’s friend of over a decade, Miss Nadia Fairfax, herself.

We are so thrilled to be now selling in Pam Pam, allowing our loyal Aussie clientele a physical store to try our pieces on for size and fit. Sara of Pam Pam is the most extraordinary example of an #ARMuse – refined, beautiful, chic and incredibly well travelled. All in all, a huge week for the brand whilst we were in Sydney.

Now it is back to a dark November London where we will be hosting events and pop ups in the lead up to Christmas.

Watch this space…
Love Hermione and Sabine x